Blog - To The Maks

The Power of Persuasion: Exploring the 7 Principles of Cialdini

In the realm of social psychology, the study of persuasion holds immense significance. Understanding how people can be influenced and persuaded is a valuable skill that can be applied in various areas of life, including marketing, sales, negotiations, and everyday interactions. Dr. Robert Cialdini, a renowned psychologist, identified seven fundamental principles that shed light on …

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Maximize Your Real Estate Marketing with To The Maks

In today’s digitally-driven world, real estate can be a tough industry to break into. With so many types of properties and ways to market them, the path to success can seem daunting. However, one of the most efficient methods to overcome these challenges is content marketing for real estate1. To The Maks, a full-service digital …

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The one-hour blog content plan to start an audience

Define a blog’s value proposition (who do you help?) and purpose (why do you exist?) Doc-model What kind of change do you want to bring? Think and reflect on your readers before and after they engage with your content. What will change for them? Factors: What are your readers going through? How do they feel? What …

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How to make content: the ultimate guide

You’ve probably heard it before: ‘content is king’. And it’s true! Good content is the key to a successful website, product, project, idea, or blog. But what exactly is good content? And how do you make it? In this ultimate guide, we’ll answer those questions and more. We’ll show you how to make great content …

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